What is a Customer Journey and How to Map It

What is a Customer Journey and How to Map It When you hear the word ‘customer journey’ on the surface, it may seem simple – it’s the process a customer goes through when the buy a product. However, with a more in-depth look, it’s clear that the customer journey begins before a person is even […]

Stop Customers Churning – 5 Proven Strategies in 2022

Stop Customers Churning – 5 Proven Strategies in 2022 It’s no secret that customer churn is a huge problem for businesses of all sizes. In fact, it’s been estimated that the average company loses almost 25% of its customers every year. That’s a lot of money and market share walking out the door! However, when […]

NPS vs CSAT – What It Is and How to Measure It

NPS vs CSAT – What It Is and How to Measure It No matter how long you’ve been in business, you probably already know that customer satisfaction is an essential component for staying in business – and being successful. But how exactly do you go about measuring customer satisfaction – and how do you use […]

7 Companies That Do Customer Experience Right (Updated 2022)

7 Companies That Do Customer Experience Right (Updated 2022) With customers expecting more and more out of the businesses they interact with, it’s easy to feel overwhelmed when it comes to managing the customer experience process. But who can really blame them? We all want more – and you can’t hate someone for wanting to […]

Why customer satisfaction is even more important in 2022

Why Customer Satisfaction is Even More Important in 2022 If you own a business, customer satisfaction and customer loyalty are important factors in the health – and growth – of your business because they determine whether your buyers become repeat customers. In the same way, ignoring poor customer surveys and unhappy clients – and just […]

David Vs Goliath: How To Use Amazing Customer Experiences To Remain Competitive When The BIG Companies Start Stealing Your Customers

David Vs Goliath: How To Use Amazing Customer Experiences To Remain Competitive When The BIG Companies Start Stealing Your Customers Is your company losing customers to a bigger, more recognized competitor? With the likes of Amazon, IBM, Walmart and Starbucks always looking to steal market share, it is now harder than ever to remain competitive. In […]

Customer Experience Trends In 2015: Predictions And How You Can Leverage Them

Customer Experience Trends In 2015: Predictions And How You Can Leverage Them As 2014 draws to a close, it’s time we look at some customer experience trends that will impact us in 2015. 2014 was the year customer experience began to really hit the desks of business executives and marketing professionals around the world. As […]

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