• 3 Customer Satisfaction Tips (From The Industry’s Top 5%)

    3 Customer Satisfaction Tips (From The Industry’s Top 5%) We’ve all been there… You lose a big client contract and you start revisiting ways to improve customer satisfaction. You try all the basic strategies like setting customer expectations and ‘going above and beyond’, but you still feel like it’s not enough. This is a familiar

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  • Why Customer Satisfaction Is Important (6 Reasons)

    Why Customer Satisfaction Is Important (6 Reasons) Customer satisfaction is a marketing term that measures how products or services supplied by a company meet or surpass a customer’s expectation. Customer satisfaction is important because it provides marketers and business owners with a metric that they can use to manage and improve their businesses. In a survey of

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  • 13 Customer Satisfaction Quotes To Inspire You

    13 Customer Satisfaction Quotes To Inspire You We all love a good customer satisfaction quote every now and again. Here’s a list of the best 13 quotes I could find. Have I missed any? Let me know your favorite customer satisfaction quote in the comments below.   Tweet this quote Tweet this quote Tweet this

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  • Why Customer Feedback Is Important To Your Business (6 Reasons)

    Why Customer Feedback Is Important To Your Business (6 Reasons) Customer feedback is a marketing term that describes the process of obtaining a customer’s opinion about a business, product or service. Customer feedback is so important because it provides marketers and business owners with insight that they can use to improve their business, products and/or overall

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  • 9 Customer Feedback Software Tools: Comparison & Review

    9 Customer Feedback Software Tools: Comparison & Review Customer feedback is an essential component in every modern business’ tool kit. In today’s world, we run our businesses in very competitive environments. Your customers have plenty of options and your competitors are always ready to swoop in to steal them away from you. In order to

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  • Measure Customer Satisfaction Using Gallup’s Four Levels Of Customer Expectations

    Measure Customer Satisfaction Using Gallup’s Four Levels Of Customer Expectations The Gallup Organization has found there are four levels of customer expectation that help companies measure customer satisfaction. The revolutionary research which was reported in the book, First, Break All the Rules by Marcus Buckingham and Curt Coffman, suggests that as a customer becomes ‘closer’ to a company, they

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