• 3 Customer Experience Ideas You Can Still Implement Before 2014 Ends

    3 Customer Experience Ideas You Can Still Implement Before 2014 Ends We’re heading to the end of 2014 – the year of the customer experience. If you still haven’t implemented a customer experience strategy, it’s not too late. We’ve talked a lot about customer experience this year, everything from what it is, why it’s important

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  • 6 Strategies To Deliver ‘Above And Beyond’ Customer Service

    What does it mean to go above and beyond? Neil Patel, respected marketer and co-founder of KISSmetrics, says that going above and beyond involves making customers “feel special” and “helping them out even when it may not make sense.” Neil strongly believes that “putting your customers first will help you increase your revenue in the long run.”

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  • How Chick-Fil-A Creates A Memorable Experience (And Grows Revenue By 13% Annually)

    For the last 10 years, Chick-fil-A has been growing at roughly 13% annually, meaning the business is essentially doubling in size every five to seven years. Steve Robinson, Chick-fil-A’s senior vice president and chief marketing officer, attributes part of their success to building a “raving fan” base full of Chick-fil-A ambassadors. But how does Chick-fil-A create these ambassadors

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  • How does your pricing strategy affect customer satisfaction?

    Price perceptions directly influence satisfaction. Learn why you should align your pricing strategy with your customer satisfaction strategy.

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  • Learning From Amazon: How To Improve The Ecommerce Customer Experience

    Amazon.com is the leading ecommerce retailer in the United States, generating a whopping $67.9 billion in revenue in 2013. Most people choose Amazon because of their low prices, but what if I told you that prices weren’t the sole contributor to their success? What if I told you that, in fact, it had more to do

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  • Can Self-Service Support Improve Customer Satisfaction?

    The rise of self-service support has been an interesting one to follow. I feel like it was only a few years ago that we as customers were at the mercy of companies when it came to support inquiries. I use to dread having to call a support number because I knew I’d be in for

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