MSP Client Advocacy Benchmarking Report

msp benchmarking report

Did you know that 28% of your customers actually want to refer you, but can’t?

Do you want to generate 3-6 new leads per month for free by using referral marketing?

Well, today you’re going to learn how the best MSPs generate new leads and sales through referral marketing and client advocacy.

Our benchmarking study has found what the world’s best managed service providers are doing to harness the power of referral marketing and create more client advocates

Client Heartbeat has put together a client advocacy benchmarking report that surveyed MSPs around the world and discovered the exact strategies the best companies use to get new leads through referrals and word of mouth.

The benchmarking report will give you insight into how the industry’s best MSPs have 56% of their clients referring new business, absolutely free!

Here’s what you’ll learn inside the report:

  • Key industry benchmarks related to referral marketing and customer advocacy
  • The biggest client advocacy trends in 2012/2013
  • Three proven strategies that will generate you leads for free via referral
  • Step by step guide that one MSP uses to generated 3-6 new, qualified leads per month for free
  • Why 90% of MSPs are wasting thousands of dollars on advertising that doesn’t work
  • Three proven templates that you can use today to kickstart your referral marketing
  • One tool you can use to put all your referral strategies on autopilot

Put your Client Advocacy on Autopilot

The results of the study prove that the majority of MSPs are leaving a massive opportunity on the table. While they continue to wage war via SEO, cold calling and magazine advertising the smart businesses first look at the highest quality, lowest acquisition cost leads which come straight from the client advocates right under their nose.

Client Heartbeat can help you drive new leads through it’s unique and automated client advocacy program. It works by encouraging your happy customers to leave testimonials. These testimonials are then shared via social networks which can reach an estimated 2,000-4,000 extra eyeballs.

Client Heartbeat offers MSPs two key benefits:

  • Generate new leads and sales by turning your customers into viral advocates
  • Attract new prospects by putting your referral marketing on autopilot

In addition to client advocacy, Client Heartbeat can:

  • Benchmark your performance against other MSPs in your region
  • Save you time by automating your customer feedback process

msp client advocacy benchmarking

Visit Client Heartbeat for more information.



Improve Satisfaction and Retain Customers

A simple customer feedback tool that surveys customers, measures satisfaction and identifies unhappy customers.

Try Live Dashboard

Improve Customer Satisfaction

Client Heartbeat sends personalized email surveys to your customers on a periodic basis to measure customer satisfaction. Use the data and feedback to focus on improving overall satisfaction.

Retain More Customers

By using past scores and industry data, Client Heartbeat identifies unhappy customers are 'at risk' of defecting to competitors. Get instant email notifications so you can follow up and stop them from leaving.

Gather More Feedback

Our surveys get industry high participation, often over 60%. This means you get more actionable customer feedback that you can use to improve satisfaction.