How to Increase Customer Loyalty and stop that BIG customer from leaving [VIDEO]

how to build customer loyalty

How loyal are your customers?

If they experienced one mishap from your end, how likely would they be to cancel their contract?

In today’s episode of Client Heartbeat Mondays, I take you through five strategies to help retain your customers through building customer loyalty.

A study by U.S. Small Business Administration found that 68% of  customers who decide to cancel their contract with server providers check ‘unhappy with service’ as the reason for leaving. 

That’s a lot of unhappy customers.

I hope by providing some insights into how you can improve your customer loyalty, you can keep your customers happy.

Here are the five customer loyalty strategies I cover:

  • Set expectations early
  • Become a trusted adviser
  • Be proactive
  • Use automation
  • Use customer feedback surveys

Here’s some further reading:

Tagged: Client Heartbeat Mondays, Customer Loyalty

About Ross Beard

Ross Beard was on the marketing team at Client Heartbeat, the simple customer feedback tool. Learn how Client Heartbeat makes improving customer satisfaction easy.



Improve Satisfaction and Retain Customers

A simple customer feedback tool that surveys customers, measures satisfaction and identifies unhappy customers.

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Improve Customer Satisfaction

Client Heartbeat sends personalized email surveys to your customers on a periodic basis to measure customer satisfaction. Use the data and feedback to focus on improving overall satisfaction.

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By using past scores and industry data, Client Heartbeat identifies unhappy customers are 'at risk' of defecting to competitors. Get instant email notifications so you can follow up and stop them from leaving.

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Our surveys get industry high participation, often over 60%. This means you get more actionable customer feedback that you can use to improve satisfaction.