How do you calculate your Net Promoter Score? Try one of these five software tools

How do you measure the customer experience? One metric you can use is your Net Promoter Score (NPS). Your Net Promoter Score is a number that represents how loyal your customers are – a calculation that takes into consideration happy customers (promoters), satisfied customers (passives) and unhappy customers (detractors). Calculating your NPS starts with asking your … Read More →

4 Reasons Why Customer Advocacy is Important to Your Business

Customer advocacy is a marketing term for a customer-focused strategy that encompasses all aspects of contact a company has with its customers, including experiences with products, services, sales, support and complaints. Customer advocacy is important because it provides marketers and business owners with a way to leverage their most loyal customers as brand ambassadors to … Read More →

5 Strategies to Increase Customer Lifetime Value

Increase customer lifetime value by focusing on five strategies; building long term relationships, creating strong brand loyalty, up-selling and cross-selling at every opportunity, using the right incentives, and offering superior service across multiple touch points. ‘The purpose of a business is to create a customer and grow that customer’ – Peter Drucker For those unfamiliar … Read More →

Measuring Customer Loyalty in 3 easy steps

Measuring Customer Loyalty involves looking at three factors: relationship strength, perceived alternatives and critical episodes. Ronald van Haaten, a recognized expert on the topic, has a great slideshare that discusses the link between customer satisfaction and loyalty, including some of the key things the top companies are doing to measure loyalty. For me personally, I like to think of … Read More →

How to Increase Customer Loyalty and stop that BIG customer from leaving [VIDEO]

How loyal are your customers? If they experienced one mishap from your end, how likely would they be to cancel their contract? In today’s episode of Client Heartbeat Mondays, I take you through five strategies to help retain your customers through building customer loyalty. A study by U.S. Small Business Administration found that 68% of  customers who … Read More →



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A simple customer feedback tool that surveys customers, measures satisfaction and identifies unhappy customers.

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Improve Customer Satisfaction

Client Heartbeat sends personalized email surveys to your customers on a periodic basis to measure customer satisfaction. Use the data and feedback to focus on improving overall satisfaction.

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By using past scores and industry data, Client Heartbeat identifies unhappy customers are 'at risk' of defecting to competitors. Get instant email notifications so you can follow up and stop them from leaving.

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Our surveys get industry high participation, often over 60%. This means you get more actionable customer feedback that you can use to improve satisfaction.