4 Reasons Why Customer Advocacy is Important to Your Business

Customer advocacy is a marketing term for a customer-focused strategy that encompasses all aspects of contact a company has with its customers, including experiences with products, services, sales, support and complaints. Customer advocacy is important because it provides marketers and business owners with a way to leverage their most loyal customers as brand ambassadors to … Read More →

How Chick-fil-A Creates a Memorable Experience (and Grows Revenue by 13% Annually)

For the last 10 years, Chick-fil-A has been growing at roughly 13% annually, meaning the business is essentially doubling in size every five to seven years. Steve Robinson, Chick-fil-A’s senior vice president and chief marketing officer, attributes part of their success to building a “raving fan” base full of Chick-fil-A ambassadors. But how does Chick-fil-A … Read More →

The Challenges of Delivering a World-Class Customer Experience

Customer experience management is a tough job. It involves understanding what your customers want and knowing when they want it. The complexity of the customer experience has resulted in an increased demand for customer experience professionals. Google trends shows that the number of searches for ‘customer experience jobs’ has increased 40% from July 2013 to … Read More →

How Hubspot Creates an Amazing Website Customer Experience (7 Examples)

Customers are increasingly relying on the web to find information, purchase products and leave feedback. This means your website now plays an important part in the customer experience. Yet as marketers, customer experience managers and directors, why do we always leave the website to the IT guys? Instead, let’s take control of the website customer experience and work with … Read More →

Why Customer Feedback is Important to Your Business (6 Reasons)

Customer feedback is a marketing term that describes the process of obtaining a customer’s opinion about a business, product or service. Customer feedback is so important because it provides marketers and business owners with insight that they can use to improve their business, products and/or overall customer experience. The following are the top six reasons … Read More →

Improve Satisfaction and Retain Customers

A simple customer feedback tool that surveys customers, measures satisfaction and identifies unhappy customers.

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Improve Customer Satisfaction

Client Heartbeat sends personalized email surveys to your customers on a periodic basis to measure customer satisfaction. Use the data and feedback to focus on improving overall satisfaction.

Retain More Customers

By using past scores and industry data, Client Heartbeat identifies unhappy customers are 'at risk' of defecting to competitors. Get instant email notifications so you can follow up and stop them from leaving.

Gather More Feedback

Our surveys get industry high participation, often over 60%. This means you get more actionable customer feedback that you can use to improve satisfaction.